Nikhita Matania
Nikhita Matania is an Indian fashion designer and entrepreneur who founded Aureyaa, a premium women’s ethnic and Indo-western fashion brand. She has a Master’s in Fashion and created Aureyaa to bring together the richness of Indian traditions with modern fashion.[1]
Career
Nikhita Matania founded Aureyaa as a premium women’s ethnic and Indo-western fashion brand. Her vision for the label is to combine the elegance of Indian traditions with the appeal of contemporary fashion.
Aureyaa’s collections are designed for the modern Indian woman and are intended to work across different occasions. The clothes by brand are made in a way that they are suitable for festivals, celebrations, special occasions and everyday outings.
Comfort and quality are important parts of the brand’s approach. Mumbai-born brand Aureyaa specializes in offering fashionable and comfortable styles with elegant designs and attention to detail. It hopes to have an established footprint across India before venturing into the international market arena.
Education
Nikhita Matania holds a Bachelor degree in fashion designing from Aesthetic institute of design, Raipur, Chhattisgarh. Nikhita Matania holds a Master’s in Fashion from NIF GLOBAL, Andheri West, Mumbai.
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